When people find your business on Google, what do they see? We’ll be discussing:
We’ll talk about why it’s important to manage your page and the variety of features available to make the most out of your Google profile. More than just responding to reviews, Google My Business is essentially an under-the-radar social platform that lets you connect directly with customers and promote your brand.
Owner of Neat + Nimble, Marie is a master designer and marketer for multi-faceted brands. Her career started in graphic design and has evolved into a bold fusion of many different aspects of building brands and businesses. She is passionate about helping others transform their efforts into action that makes an impact.
This MoWBC Non-Profit panel will feature 3 speakers well-versed in the world of non-profit businesses. Our panelists will dive into their experiences, best practices, and other advice about starting and running your own non-profit organization.
Chrystal L. is a hairstylist educator, salon owner, non-profit co-founder, diversity strategist and founder of All Hair Academy. Her mission is to create equality and equity within the beauty industry and to educate future beauty leaders that diversity is not optional but necessary. Located in Columbia, MO, Chrystal is also passionate about serving her local community. She co-founded the non-profit BOLD Academy, which nurtures and enhances the leadership skills of Black and Brown girls in Columbia.
Over 35 years as an attorney, executive director, and Founder/President of New Chapter Coaching, Carolyn has made her mark in the for profit and nonprofit sectors on the local, state, and national levels. Carolyn founded her current business, New Chapter Coaching, to increase the effectiveness of nonprofit leaders and the impact of the organizations they lead. Carolyn is a master trainer and facilitator, and is certified in Strategic Performance Management from the National Center for Public Performance. Carolyn lives in Columbia with her spouse, Dr. Elisa Glick, and Cleo, their 65-pound lap dog. For fun, she's walking 485 miles on a virtual Camino pilgrimage with local friends and pilgrims from around the world.
Formerly a high school English teacher, Teri Walden became a start-up nonprofit entrepreneur in 2013 when she and another mother began EnCircle Technologies, a nonprofit to help train young adults with autism for technology jobs. Teri had a personal stake in its mission which was to help her son. The nonprofit was one of the hardest and best things she has ever done in her professional life. Teri helped bring EnCircle from inception to sustainability. Today EnCircle is under the umbrella of a larger organization and serves over 30 students and families each semester. Teri has transitioned into a teacher for the program; she also works for The Connection Exchange as a Community Connector to new businesses, and she has started Coralene's Flower Farm Market to pursue her passion of growing and selling flowers. Teri hopes to help other nonprofit entrepreneurs think through some of the complexities of maintaining and sustaining a nonprofit!
Video has become all the rage on social media and more businesses are utilizing video within their organization.
Join us as we learn how to “go live!” on Facebook and engage with your customers via a live stream. Justis will be showing us how to go live from a Facebook page and will explain some of the perks of going live!
Justis Smith is the Marketing and Special Events Coordinator for the Callaway Chamber of Commerce.
Kris Bockting is a Procurement Counselor with the University of Missouri Extension’s Procurement Technical Assistance Center (MO PTAC). For those businesses looking to explore the government marketplace, he can assist with proper registrations, socio-economic certifications, and marketing your business to federal, state, and local government agencies. He educates business owners how the government procurement process works and can assist in finding sources of potential government sales.
By identifying key moments in your customer's journey, you can discover when to amplify the good vibes they're already feeling to strengthen your connection. In this edition of Coffee & Conversation:
Marie Newell is a seasoned graphic designer turned marketer who has worked behind the scenes for local major players including Joe Machens Dealerships, Brookside, and Columbia College. A graduate of the University of Central Missouri with a BFA in Graphic Design, Newell lived in the Columbia area for over a decade. Earlier this year, she relocated her digital agency, Neat + Nimble to Hermann, Missouri.
